Marketing and Sales Automation Services

Marketing Automation is a 360 Marketing Solution

Marketing and sales automation processes when implemented accurately will maximize your marketing campaign’s potential. This not only helps in streamlining the company’s marketing function but also significantly open new avenues of business, with marketing automation software and CRM solutions.

We specialize in creating solutions for prominent marketing automation services:

Salesforce & Pardot

Marketo

HubSpot

We provide end-to-end marketing automation solutions that will intervene with your marketing journey from the initial planning stage to the deployment and optimization stage. We will handle not only your marketing automation processes but also intervene in your marketing & sales operations, mapping customer journey, and CRM implementation.

Our Strategy: Simplified & Optimized

Success has varied interpretations; in business we like to quantify success. One established fact is that there is no magic formula that can bring success to you. We have a structured approach when it comes to understanding how your business works. We sit down with all the stakeholders in your company and we understand your needs and the goals you want to achieve. We draw solutions that address specific goals and needs by analyzing the existing marketing strategies, demand, market share, and limitations. The goal of this task is to simplify the process map between where we are and where we want to be and how we ensure there is seamless coordination between all marketing processes, we optimize the marketing automation program adhering to the best industry practices.

mArketing-p-1
mArketing-p-2

Marketing Solution Evaluation

We help companies choose the best Marketing Automation solution for them and we also assist companies with evaluation of their existing marketing automation solution to check if can deliver results to their expectations. Our evaluation is through, in terms of the technical feasibility, financials, and the end-user engagement aspect of any automation solution.

RITS Digital provides expert CRM consultation and managing automation services for a successful marketing operation. A marketing automation solution would render useless if it fails to bring you on the same page as your customers.

We’re the Automation Experts

The specific scope of our evaluation includes the evaluation of marketing automation tools/software including:

  1. Comparison of automation tool vendors
  2. Evaluation of features and performance limitations
  3. Evaluation of technical and functional requirements
  4. Analysis of pricing models and plan contracts
  5. Data Schema Integration capabilities

Now that we have completed the evaluation we will share with you a recommendation report and create an automation strategy based on your business goals & objectives.

mArketing-p-3
mArketing-p-4

Marketing Operation Services

It is an exhaustive process of evaluating each marketing automation solution to see it is the right fit for your business. But you can leave that to us, by outsourcing your marketing automation management to us you will free your resources and let you focus on running your business.

The marketing operation services that we offer are all specialized solutions, which include:

  1. Lead generation campaign
  2. Marketing campaign management
  3. Marketing communications campaign
  4. Marketing database management

All of these marketing operation services are handled by experts with years of experience in marketing automation services.

Customer Journey Mapping

Understanding and evaluating the customer’s journey can be insightful. When we talk about mapping your customer’s journey we mean evaluating the customer’s full lifecycle, all the brand interactions at every possible stage of the lifecycle, and most importantly the experience they have with your brand at every stage.

Customer journeys are different for different customers and so their brand experience depending on how effective the marketing campaign is. But we are looking for providing a quality experience for your customers while we optimize every marketing campaign keeping the focus on customer’s needs. Here is how we do it:

  1. Identify the right marketing channels
  2. Advanced lead nurturing
  3. Development of a lead scoring system
  4. Content analysis
  5. Revenue forecasting
mArketing-p-5
mArketing-p-6

CRM Services and Integration

Customer relationship management (CRM) software integration with your Marketing Automation Software will ensure that your sales team gets to know more about the new leads and insights into statistics that matter which ensures the overall success of your marketing program.

Marketing Automation Solutions Implementation

As we said earlier we are an end-to-end solution marketing automation agency, we are with you throughout the process from evaluation to implementation. We provide you with the expertise which will save you valuable time and money due to incompetent or badly executed integrations. This is what we do for you:

  1. CRM and social media integration
  2. Marketing database development
  3. Segmentation (static, semi-dynamic, or fully dynamic lists)
  4. Lead generation and management process development and implementation
  5. Marketing automation templates (email and landing page responsive templates)
  6. Results that Speak for Themselves

RITS Digital’s marketing automation solutions deliver measurable results with increased lead generation, great email deliverability, optimized marketing operation, and perfected marketing strategy execution.

mArketing-p-7